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YouTube > Value Voices YouTube
Author : Mike Pearsall, CVS, P.Eng., FEC
Description : How can you balance career aspirations with developing and maintaining a government Value Program? Can you be both a successful Professional Engineer in your field and a Certified Value Specialist? Mike discusses how he balanced his career aspirations and life goals while being active in the Value community.  He  discusses the intricacies of helping to develop and maintain a government value program with a mix of delivery methods on top of other work, including some lessons learned and tips others may benefit from. Mike also discusses what lies ahead in the value world as he transitions into a post-retirement career.
Author : Brigitte Ferry, PVM/TVM
Description : This Video and Presentation are in French.

Why don't decision-makers and project managers apply the Value Analysis to Sustainable Design? Because they don't know about it. They don't approach the resolution of their projects from all angles. They talk about ecology but never measure the impact of their project solutions on the environment, so they don't know what eco-design is.

When we prepare a Functional Performance Specification, i.e., when we define the service functions and the constraints related to external elements and stakeholders, and then characterize the functions (Performance Measure, Level, Flexibility), we highlight the eco indicators and assign them a value. Another essential part of integrating Value Analysis with Sustainable Design (eco-design) is that we validate the need (functions) before starting a project and perform a risk analysis at the end of the project.

After a general presentation of eco-design, an industrial example was used to show the benefits of combining Value Analysis and Eco-design.
Author : Dr. Ahmed Farouk Kineber
Description : This presentation introduces a data analytics framework designed to strengthen the VM by systematically grouping, analyzing, and prioritizing ideas in the evaluation phase. By applying advanced analytical techniques, the framework transforms raw creativity into actionable insights, enabling decision-makers to select the most impactful options with confidence. The outcome is a more rigorous, transparent, and data-driven approach that improves project performance, cost efficiency, and sustainability while advancing the future direction of Value Methodology. The use of Exploratory Factor Analysis to categorize and group creative ideas using Google Sheets and the use of Structural Equations Modelling to model the relative impact of groups of ideas in achieving target functions is described.
Author : Martyn Phillips FICE, FCIWEM, FIVM, FHKIVM, FSAVE, CVS(L), C.WEM, PVM, P.Eng.
Description : History repeatedly shows that hastily applied, budgeting exercises, or temporary expedients for cutting cost and schedule, typically lead to significant problems in the future.  A plethora of management processes is already available.  However, a key concern regarding some practices is the fragmented application of techniques and tools that leads to disconnects, -causing loss of value and satisfaction to organizations, their customers and other stakeholders. 

Problems can arise, because throughout the life of a program or project, there can be several diverse groups of people involved having different skills, motivation, misaligned objectives and systems, as well as varying adaptability to potential change.  Passing of the management baton is sometimes fumbled across the different stages of the program or project lifecycle.

Good governance of major expenditures requires complete clarity through a series of critical decisions for pivotal choices and beyond.  A well-structured, long-term, integrating process is required to guide prioritization, investigation & analysis, diagnosis, innovation, testing & refining, planning and overall assurance for full, and on time, benefits realization. Proper alignment of multiple perspectives and approaches, as well as probing for value and performance improvement, are required at different program and project stages. 

Simply put, we need to be sure that our major investment undertakings are “done right, first time” and at the right price. Getting on track and staying on track for the long haul is essential. 

An overall value planning, optimizing and assuring approach will be described. Discussion through varying viewpoints will be encouraged during this session.
Author : Lucie Parrot, P.eng. M.eng., CVS-life, FSAVE
Description : Around the globe standards are prepared and updated to capture improvements and advancements in professional practice. In Europe, value societies and value practitioners collaborated in the preparation of  EN 17952:2024, Value Management - Function Analysis: Basic characteristics, requirements and guidance for implementation. EN 17952 published in 2024, enhances professional practice in Functional Need Analysis (FNA) and Technical Function Analysis (TFA). The VM standard provides an essential reference for any person wishing to improve the efficiency, effectiveness and overall performance of their organization. 

EN 17952:2024 captures the essence of Value Management and provides a framework for its application. It describes Value Management approaches, principles, drivers (levers) and a range of methods and tools and encourages the selection of the most appropriate methods and tools to achieve the desired outcome.

This presentation is aimed at all value professionals as well as for those starting to use VE/VA/VM. 
 
Author : Michel Thiry, PhD, PMP, DAVSC, PMI Fellow
Description : For more than 25 years now, we have heard that organization must be more project-oriented, most organizations now have a PMO (Program/Project Management Office), recently, in the project management world, the new “fad” has become value! Everybody talks about the VMO (Value Management Office) and writers and consultants are promoting a shift “from PMO to VMO”.

But… not many of these value proponents understand Value beyond its financial meaning of Dollar Benefits vs Cost. So, the question is: what can the Value Community bring to the table?

Larry Miles defined value as Quality vs Cost, from there the definition has widened to encompass Satisfaction of the stakeholders’ (Customers) needs vs the resources required to satisfy those needs. More recently Lean concepts have added the concept of a Value Stream trying to weed out waste from the process of satisfying stakeholders’ needs and expectations.

Michel Thiry presents a dynamic view of a Value Management Office that supports organizations in the value-based decision management cycle.
Author : Marne Maykowskyj
Description : Have you run a meeting only to leave frustrated, with objectives not met and little to no team engagement? Or tried collaborating in a virtual meeting and your team remains quiet, cameras off, with little participation? 

Everyone is talking about Psychological Safety and the critical impact it has on collaboration and creativity in teams, but how do you foster it? Whether is it your team, your meeting, or your firm, you have the power to influence and cultivate teams and their performance and success. 

In this interactive workshop, learn how to influence groups of people and identify the tigers in your own work life. Participants will learn key skills that improve psychological safety, create brave spaces and unlock team performance. 
Come learn how to tame the tiger.
Author : Bruce Lenzer
Description : Artificial Intelligence has taken the world by storm over the last year. Questions have arisen as to how this will impact Value Engineering. Questions such as will it replace Value Engineering or will it augment parts of the Value Engineering Job Plan? This presentation attempts to framework what the potential advantages AI will bring to the Value Engineering discipline and to facilitating teams for Value Creation and Improvement.
Author : David Wilson, P.Eng, CVS-Life, CPF
Description : This presentation reviews 8 Ways to Enhance Team Efficiency and Productivity to Achieve Better Results The old adage, “This is the way we’ve always done it.”, is a red flag for value professionals…doing something different typically unleashes new opportunities. However, while many value professionals understand this principle, they continue to do the same things they initially learned over and over. Why not consider how they themselves could also evolve to deliver better value studies?
Author : Steve Taylor
Description : Diversity, Equity and Inclusion are key to developing best value solutions for any project, process, service or product. Yet it can be difficult to meaningfully involve a diverse group of stakeholders in an inclusive process where every participant feels part of the solution. A facilitated value study seeks to enable participants to understand project goals and needs through the language of functions. Function Analysis moves the focus away from the expected solution and places the focus on the required needs (values). To achieve an equitable solution that is fit for purpose the needs of all stakeholders must be understood. Value Planning and World Café workshops enables participants from any background to share their perspectives in an inclusive process. Project examples will be given of using Value Planning and World Café workshops to understand the needs of non-technical stakeholders including community groups, the public, indigenous groups, students, and the visually impaired. Workshop techniques adapted for a facility study for the Canadian Armed Forces involving working level through to senior command were highlighted.


0:00 Introduction - need for diversity
1:30 Paradigms
6:16 Value Planning
11:40 Community Café
14:31 Community Café with Indigenous Groups
16:32 National Defense Operation and Intelligence Centre Community Café
21:18 Community Café -dealing with opposition
25:20 Multi-Criteria Decision-Making
29:00 Utility Functions
33:15 Weighting of Evaluation Criteria
35:25 Multi Criteria Decision Making heritage bridge case studies
36:30 Sensitivity Testing
43:50 Conclusions - Engagement and Inclusion

 
Author : Lucie Parrot, ing. M.ing, CVS-life, FSAVE
Description :

Function Analysis is a powerful tool with many uses. It is the perfect approach to identify needs and expectations and prioritize them. We don’t call it “Needs analysis” for nothing. It allows a team to identify what they want to do so a design team can identify the best solution at the best cost, creating value to stakeholders: client (user and buyer), production or construction or programming, sales and marketing


This presentation (in French) shows different examples of function analysis in various contexts: technical such as water usage optimization, administrative such as organizational development, software such as simulators, business such as portfolio management and others. All those examples have in common that a good needs analysis was done prior to starting to develop a solution and was used to create value.
Author : Dr. Paul Scarbrough
Description : This webinar demonstrates that facilitated Value Engineering and the language of functions overcome the increased conflict that can from diverse project teams. The structural process of making decisions has a high probability of conflict and hostility if the process does not work. This leads to the Diversity Paradox: Increased diversity always leads to more ideas that do not survive the process, and thus more potential conflict. Value Management is a reliable, and robust process that channels diverse teams to reach a common understanding of needs without reference to the current solution. Facilitated VM specializes in inclusion of diverse stakeholder ideas to solve big problems. 

Key Moments - 
2:31  Design Process deconstructs ideas
6:15  Diversity increases idea rejection
9:20  Different Cultures, Different Communication Problems
14:00 VE focuses participants on transcendent goal
15:20  Transcendent Goal creation through Function Analysis
17:49 Focus on goals (basic function) improves trust
18:29 VE is goal seeking, not consensus building
20:40 VE benefits from diversity in teams
22:47 Research shows diversity can lead to increased conflict.





 
Author : Anna M. Bremmer, CVS, LEED AP
Description : In construction, the contract structure/project delivery method defines the owner-designer-contractor relationship.  The Value Methodology is a tool to bring all the parties together to develop a common understanding of the project and find ways to optimize design, make the project easier and faster to construct, reduce risk, and avoid cost—all while maintaining needed functionality.  In this context, function analysis can be done by 1) combining construction process functions with project functions or 2) separating these functions to further analyze the construction management process.  Active participants in this webinar will have the opportunity to analyze identified construction management process functions, identify additional functions, and work together build a FAST diagram.
Author : Dr. Neil Opfer, CCP CEP PSP FAACE
Description : Value engineering (VE) as a technique was first developed in the U.S. during World War II to cope with the problems inherent with wartime shortages of key components. Since these shortages existed, innovative methods were required as a workaround to solve these problems. While the origins of VE were in U.S. manufacturing, the technique has spread to numerous other areas including retail, construction, and services sectors in the U.S. and throughout the world. VE has acquired other names including value analysis, value management, and value improving practices. Whatever the name, VE has been widely successful in improving value in a variety of areas. However there have been many other instances where VE has not been successful, or those invoking the VE name have incorrectly implemented the technique or do not really practice genuine VE. This has resulted in professionals, across a variety of sectors, viewing VE as only a simple cost reduction technique. Correctly applied, it is far more! This topic arose from the presenter’s extensive VE experience on teams related to capital projects and reflects years of discussions with practitioners in the construction industry. The material presented herein is the information thus obtained, which has been distilled into various categories related to capital construction projects.
Author : Narinder Bubbar
Description : Over the past two decades Calgary has experienced strong population growth. Every year the City undertakes numerous types of programs and projects to deliver quality services to the citizens of Calgary. The City of Calgary is a program and project intensive organization. In November 2015, the City published a Value Management (VM) Standard followed by Value Management (VM) Guidance documents. These documents became formally operational on February 01, 2016. It mandates that every capital infrastructure program/ project at or above C$25.0 M shall perform one Value Management study prior to the execution. The City of Calgary is possibly the first municipality in Canada and among a select few municipalities in North America to institutionalize Value Management. Here is the story of how it happened.
Author : Lucie Parrot, eng. M.eng. CVS-Life
Description : Function Analysis is a powerful tool with many uses. It is the perfect approach to identify needs and expectations and prioritize them. We don’t call it “Needs analysis” for nothing. It allows a team to identify what they want to do so a design team can identify the best solution at the best cost, creating value to stakeholders: client (user and buyer), production or construction or programming, or even sales and marketing.

This presentation demonstrates with examples the use of function analysis in various contexts: technical such as water usage optimization, administrative such as organizational development, software such as simulators, business such as portfolio management and others. In each example a needs analysis using Functional Performance Specification was completed prior to developing a solution. This resulted in each solution achieving good value.
Author : Hussien T. AL-Battaineh, Ph.D., P.Eng., CVS®
Description : Prior to the pandemic, the delivery of Value Engineering studies was steady and predictable, with a strong reliance on face-to-face workshops and travel. Life was good! Then, literally overnight, everything changed. Restrictions and lockdowns forced reimagining of how to connect with and serve clients. At first, it felt as though the Value Engineering world has been challenged with a serious blow. However, it has proven true that creativity can spring from a crisis situation. Working from home, remote communication, and virtual platforms have become indispensable necessities for many industries, and Value Engineering professionals have adapted to this new reality well. This presentation will focus on lessons learned from virtual facilitation and the ways in which EHan Engineering has adapted its methods to not only maintain but improve upon the quality of the Creativity Phase in its Value Engineering workshops.
Author : Scot McClintock, PE, CVS-Life, PVM, FSAVE
Description : As a value practitioner for almost 40 years, I have led VM Studies on hundreds of projects in which the goals and objectives of the client are not met by 30% design and, in some cases, 60% design. How does that happen? Fortunately, a VM Study can often use those goals and objectives to get the project back on the right track. However, that usually involves redesign with potential schedule delays. What happens to such projects with no VM intervention? They will often end with quality issues, delays, required redesign, performance that does not meet client objectives, cost overruns and unhappy clients. An innovative (in North America) approach using VM can avoid these outcomes.
Author : Holly Parkis
Description : Value Analysis exercises are often completed very successfully as standalone one-off workshops with a completely separate team. However, that approach has some downsides which may include disruption to the project schedule, risk of extensive design rework, designer resistance, or inability to implement some suggestions. Integrating value analysis into the design lifecycle with a series of smaller sessions held at key points and involving members of the design team is an alternate method that can help address some of these issues. Additional benefits include integration of Value Methodology principles and function-based thinking throughout the project, better control of implementation, and the ability to quickly target a Value Analysis study for key decision areas.
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